08/05/2024
Thanks for following us, everyone. We love being able to share what's going on in the shop, even if we can only post once in a while.
Posting to social media is a whole job in itself sometimes. And if you already have a job, it can be hard to find the time to tell everyone what you're up to on social media while you're doing it.
Our advice? Don't let the pressure of "not posting enough" turn into "not posting at all."
Take a page from Uncommon Craftsmen's book. These extremely talented* woodworkers are busy building custom pieces for their clients, so they only post once weekly or biweekly and focus on quality over quantity. Their posts are:
👀 Eye-catching: They understand the effect of a great before/after series.
ℹ️ Informative: How DO they do that?!
🎨 Varied: Each post in a peek into a new kind of project, displaying their vast capabilities.
Even if you don't make cool furniture or hidden doorways, check out how they're making it work!
*Ok, so we might be a little biased (Emily helped brand and launch the company and Jackie is married to the founder 🫣😆)
[ID: A compilation of process photos leading up to the creation of a beautiful craftsman style light fixture. It features up close pictures of impressive joinery with detailed, delicate cuts of wood. The largest photo features a Dave, a white man with dark hair pulled back, a full beard, glasses, and a colorful bandana around his neck. He stands next to the finished light in his workshop.]