Pretty Wild

Pretty Wild Welcome to Pretty Wild, Milwaukee's first 100% native nursery! We’re peat-free, use no herbicides, pesticides or synthetic fertilizers.

We grow only straight-species plants native to southeastern Wisconsin, from seeds that originated in the Midwest.

This garden has been through a lot this year. It endured almost two record-breaking droughts: May was the driest ever re...
08/11/2026

This garden has been through a lot this year. It endured almost two record-breaking droughts: May was the driest ever recorded in Milwaukee, and July was the second driest on record (only July 1936, with the Dust Bowl at its peak, was drier). We also faced flooding rains, multiple heat waves and the worst air quality ever recorded, keeping us from tending to the garden for sometimes a week at a time. Summers like these reveal just how resilient your garden is, and can provide good feedback if you're willing to listen to it.

Our perennial gardens have reached a point of maturity where I'm done with supplemental watering. Even during these severe droughts, I resisted watering, and if a plant didn't do well, there are countless other options that are perhaps more deserving of that space.

I say this all because observing your garden and being willing to make changes in plant selection to better suit its environment doesn’t seem to be a popular thing to do, in fact it’s the opposite and people will try to change the environment to better suit a specific plant. More water, more mulch, acidify the soil, add in more compost and fertilize fertilize fertilize. They work against their gardens instead of asking how their gardens can work for them. And that distinction becomes especially important as summers like these sadly become increasingly common.

A garden isn’t just something to maintain. It can be functional infrastructure.

A large, deciduous shade tree planted to the west of your house is an air conditioner and can reduce cooling costs by 10% during summer months. Prairie plants' deep root systems are stormwater systems. They create channels through the soil and help water infiltrate instead of rushing across the surface towards a basement or an overburdened drain. Their leaves are air filters, capturing particulates and absorbing pollutants while the plants themselves continuously produce oxygen.

And unlike most infrastructure, living infrastructure can improve with age. A a 40 year old tree is more valuable than a 15 year old tree. Soil gets richer. Roots get deeper. Canopies get larger. The ecosystem becomes more complex, beautiful and interesting. And it gives you something to constantly look forward to and learn from, which is sometimes the most important thing of all.

So don’t pray for rain when your lawn gets crunchy in July. Be open to the feedback your garden is giving you, because a landscape that works with you instead of against you has so, so much more to offer.

Thank you Piper and Milwaukee Magazine for the feature! 🦋
07/29/2026

Thank you Piper and Milwaukee Magazine for the feature! 🦋

Pretty Wild Nursery is the first garden collective in the Milwaukee area solely dedicated to raising and rearing native flora without chemicals. It hopes to restore straight species and keystone species in the local ecosystem to revitalize our local ecology.

Despite only being open for a month, the business has already been embraced by the surrounding community. Sitting down to talk about the passion and science behind their environmentally conscious pursuits, Dallas Maloney, co-founder of Pretty Wild Nursery, breaks down the importance of taking care of Mother Nature in such tumultuous times.

Read more: https://www.milwaukeemag.com/qa-dallas-maloney-runs-milwaukees-first-native-plants-nursery/

Story by: Piper Porretto-Harried
Photo: Courtesy of Pretty Wild

We got our 50th order on Monday after launching the website a week prior and we are so appreciative! Thank you everyone ...
07/02/2026

We got our 50th order on Monday after launching the website a week prior and we are so appreciative! Thank you everyone for supporting this hyper-local backyard nursery and for choosing native plants! It's crazy to think of how much beauty and habitat has already gone out into the world from us so far and we are so excited for what's to come 🦋

The strawberries are ripe, the water lilies are blooming and the nursery website is launching in a few days 🦋
06/16/2026

The strawberries are ripe, the water lilies are blooming and the nursery website is launching in a few days 🦋

05/14/2026

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Riverwest
Milwaukee, WI
53212

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