Desein

15/01/2026

Fresh sein – Green&Clean

OLD BUT GOLD – Green&Clean stands for ecological cleaning services – and needed a visual identity that makes freshness visible and trust tangible.
We developed a holistic brand system: from logo and iconography to color strategy, layout principles and illustration style.

What we did:
· Corporate design concept
· Logo & visual components
· Illustration & asset framework

The result: A design that feels clean, clear and consistently fresh – in every detail.

Learn more about the project at https://www.desein.it/greenclean

22/12/2025

Future sein – PRORAMUS YOUNG

OLD BUT GOLD – ProRamusYoung gives a voice to the next generation – with a brand that is fresh, clear and deeply rooted in values.
We developed a dedicated identity and designed the iconic wood trophy as a visible symbol of commitment.

What we did:
· Sub-brand development
· Visual concept for ProRamusYoung
· Design of the wood trophy

The result: A brand for those who shape tomorrow – today.

Learn more about the project at https://www.desein.it/proramus

10/12/2025

Present sein – PRORAMUS

OLD BUT GOLD – ProRamus is all about responsible forestry and timber.
We helped shape how that shows up – through a clear brand presence and strong communication.

What we did:
· Brand presence
· Communication strategy
· Visual storytelling

The result: A clear voice for forests, timber and the future.
Learn more about the project at https://www.desein.it/proramus

27/11/2025

Strong sein – ASTER

OLD BUT GOLD – Aster builds with timber – and with strength.
We turned this strength into a brand: calm, confident, and clear in every detail.

What we did:
▸ Brand strategy
▸ Visual identity
▸ Design direction & language

The result: A brand that stands strong – just like the buildings it represents.

Learn more about the project at https://www.desein.it/aster

09/11/2025

Original sein – SpeckFont

OLD BUT GOLD – looking back at SpeckFont, our typeface from South Tyrol — handcrafted, irregular, and full of flavor.
Born from the desire to capture regional identity in a visual voice, it’s an in-house project rooted in local storytelling — a font that speaks with an accent.

Learn more about the project at https://www.desein.it/speckfont/

30/06/2025

Courageous sein – Loacker Redesign

Some weeks ago, we had the pleasure of sharing the story behind our involvement in the Loacker wordmark redesign at UNI BZ.

The refined logotype was born from a spontaneous collaboration between Roby Attisano / Desein and Willerstorfer Font Foundry – sparked over pizza and beer, and courageously presented to the client without any prior briefing.
The result: a confident and functional wordmark that preserves the soul of the original – recently also featured in PAGE, Germany’s leading design magazine.

Big thanks to Markus Weithas, UNI BZ, and the students for the inspiring exchange.

Find more about the project at www.desein.it/loacker



Image credits: Loacker, Willerstorfer Font Foundry, Spider Agency

03/08/2023

ONLINE SEIN
As we've entered the second half of the year, we’re looking back at some of our past work on our new website www.desein.it 🔥💻

05/03/2023

https://www.designaustria.at/veranstaltung/design-talk-3-willerstorfer-font-foundry-desein-x-loacker/

Willerstorfer Font Foundry Roby Attisano

Wie kann die Überarbeitung eines berühmten Schriftzuges den Anforderungen der heutigen Zeit gerecht werden, ohne dabei die markengebende Originalität zu

26/03/2022

03/02/2022

Welcome to EmiControlsCity
The Corporate Illustration shows all operating areas of EmiControls.
Multidisciplinary: it is used in print, web and animation (for example at www.emicontrols.com/en/dust-suppression/areas)

26/01/2022

AMERICAN SEIN
Strong visual elements for a strong presence in the American Market.
Concept and illustration work for EmiControls