The Pattern Principle

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The Pattern Principle •Interior Design
•Made to Measure Soft Furnishings
•Bespoke Upholstery
•Wallpaper & Paint

12/09/2026

✨ OUR NEW DESIGN STUDIO IS NOW OPEN! ✨

We’re so excited to finally open the doors to our beautiful new Design Studio downstairs at The Pattern Principle. 🤍

This is now your dedicated space for all things made-to-measure interiors, whether you’re looking for a little room refresh or planning a complete transformation of your home.

From made-to-measure soft furnishings to bespoke room schemes, whole-house consultations and our new Feng Shui home design service, we’re here to help bring your vision to life.

We’ll work with you to create a home that feels uniquely yours, not just a show home, but a heart home that works for you and reflects your personality. 🏡✨

📐 Made-to-measure appointments
🎨 Room schemes & colour consultations
🏡 Whole-house home consultations
🪷 Feng Shui home design
🪟 Bespoke soft furnishings

Enquire today and make an appointment to browse our beautiful fabrics and samples, and let’s start creating your perfect heart home 💚

📍 The Pattern Principle, 25 Victoria Street, Holmfirth
📞 01484 766390
📧 [email protected]

DM us to book your appointment. ✨

✨ Ready to give your home a glow-up? ✨Sometimes, all a room needs is a fresh pair of eyes, the right decision making pro...
05/09/2026

✨ Ready to give your home a glow-up? ✨

Sometimes, all a room needs is a fresh pair of eyes, the right decision making process and a little creative direction…

At The Pattern Principle, our home design service is all about creating spaces that feel beautiful, considered and completely you. 🤍

From choosing the perfect wallpaper and paint colour, to soft furnishings, furniture and those all-important finishing touches, we can help bring everything together effortlessly working with what you have …. we’re not in the habitat of replacing everything and always take a sustainable view on your space.

Whether you need a simple measure appointment or you’re looking for a whole-house transformation, we’ll work with you to create a scheme that reflects your personality, your lifestyle and the way you want your home to feel.

No overwhelm. No guesswork. Just beautiful interiors, carefully considered and designed around you. ✨

Thinking about transforming your space? Let’s chat.

📩 DM us today
📧 [email protected]
📞 01484 766390

✨ NEW IN at The Pattern Principle ✨We’re completely in love with our beautiful new recycled glass lamps that have just l...
04/09/2026

✨ NEW IN at The Pattern Principle ✨

We’re completely in love with our beautiful new recycled glass lamps that have just landed in store! 🤍

Think organic, sculptural shapes, gorgeous natural forms and those beautiful little bubbles within the glass that make every piece feel completely unique. They really do have to be seen in person to be fully appreciated. ✨

🌿 Sustainable recycled glass turned into lamps, made in England …. beautiful lighting with a more considered approach to the materials we bring into your home.

Paired with a stunning collection of linen and pleated lampshades available in a gorgeous array of colours, there really is something for every scheme.

Whether you’re looking for a statement lamp or simply that perfect finishing touch, these are something rather special. 🥰

Pop into The Pattern Principle in the heart of Holmfirth and come and see them for yourself.

📍 25 Victoria Street, Holmfirth
💌 DM us for prices, colours and further information.

Happy Saturday 💫There’s nothing more important to us than trust. 🤍When you welcome us into your home, you’re trusting us...
29/08/2026

Happy Saturday 💫

There’s nothing more important to us than trust. 🤍

When you welcome us into your home, you’re trusting us to understand your vision, your personality and what makes your space feel like you.

We’re incredibly proud to offer a trusted, personal interior service to our local community — and hearing words like these from a loyal customer means more to us than you could ever know. 🥰

Because ultimately, you are what makes our business worthwhile.

Every home we work on is different, and that’s exactly how we like it. We want to create spaces that don’t just look beautiful, but feel completely personal to you — filled with colour, pattern, texture and those little details that encompass everything you are.

We can’t wait to work on more of your beautiful homes and spaces, putting our heart and soul into every project. ❤️

Thank you for trusting us, supporting us and allowing us to do what we love every single day.

Your home. Your story. Your heart. Our passion. ✨

🐆 THE SECRET’S OUT… 🐆Our leopard print carpet has gone down today — and we are OBSESSED! 🤎✨The transformation is really ...
28/08/2026

🐆 THE SECRET’S OUT… 🐆

Our leopard print carpet has gone down today — and we are OBSESSED! 🤎✨

The transformation is really starting to come together, and we’re so excited to be bringing some lovely newness to the heart of Holmfirth at The Pattern Principle Interiors.

There’s still plenty more to reveal, so keep your eyes peeled for more sneak peeks over the next few days… 👀✨

We can’t wait to open the doors and show you everything we’ve been working on.

📍 25 Victoria Street, Holmfirth
🗓️ Wednesday 2nd September
⏰ 11am

🚨‼️……. AND the car park officially REOPENS tomorrow so if you’re coming into Holmfirth you’ll be able to use this after 26 months of closure! We can’t wait to welcome you all back into Holmfirth 🤍

✨ WE’RE REFRESHING OUR HEART HOME! ✨From 2pm today, we’ll be closing the doors at 25 Victoria Street as we begin an exci...
22/08/2026

✨ WE’RE REFRESHING OUR HEART HOME! ✨

From 2pm today, we’ll be closing the doors at 25 Victoria Street as we begin an exciting refurbishment of our new Heart Home Design Store. 🏡✨

We reopen on Wednesday 2nd September at 11am — and we honestly can’t wait to welcome you into our refreshed space! 🤍

We’re so excited to bring new and additional product ranges to our local high street and our wonderful community, alongside the home bespoke and design services you already know and love.

💌 Don’t worry — our current service will be completely unaffected.
We’ll be on hand throughout next week to answer your calls and emails, so you can still contact us as usual.

📧 [email protected]
☎️ 01484-766390

✨ OUR NEW OPENING HOURS ✨

Tuesday: Appointment only
Wednesday–Friday: 11am–4pm
Saturday: 11am–3pm

🚪 Walk-ins welcome during our opening hours.

For requirements outside of these hours, we’ll be available by appointment only.

We’ve got lots of exciting things happening behind the scenes and we’re so grateful for all your support, patience and enthusiasm as we create something really special for our high street in the heart of Holmfirth.

We can’t wait to see you in our new Heart Home Design Store! 🤍

See you soon! ✨🏡

The Pattern Principle
25 Victoria Street, Holmfirth

✨ YOU ASKED, WE LISTENED… ✨We’re so excited to announce the NEW & REFRESHED PATTERN PRINCIPLE is opening its doors on We...
15/08/2026

✨ YOU ASKED, WE LISTENED… ✨

We’re so excited to announce the NEW & REFRESHED PATTERN PRINCIPLE is opening its doors on Wednesday 2nd September 2026! 🏡✨

We’ve been busy behind the scenes creating something extra special for your home, bringing together a beautifully curated collection of:

🛋️ Occasional Furniture
💡 Lighting
🧶 Rugs
🪞 Mirrors & finishing touches
✨ Beautiful pieces, carefully selected to make your heart home feel even more YOU

And, of course, we’ll still be offering our highly popular home design services, helping you bring your vision to life with colour, pattern, texture and beautiful interiors.

So whether you’re looking for that perfect finishing touch, inspiration for your next room makeover, or expert advice for your home… come and see what we’ve got in store for you! 🤍

📍 The Pattern Principle
25 Victoria Street, Holmfirth
HD9 7DF

🗓️ COME & TAKE A PEAK — Wednesday 2nd September 2026

We can’t wait to welcome you into our refreshed store✨

The Pattern Principle, beautiful interiors, thoughtfully curated for your heart home.

10 years. A whole decade of The Pattern Principle 🤍Before this was even an idea, there was another pivotal moment — meet...
15/04/2026

10 years. A whole decade of The Pattern Principle 🤍

Before this was even an idea, there was another pivotal moment — meeting my husband in Nottingham who had started a business in Manchester, and a move to West Yorkshire was already on the horizon. That change in life set the wheels in motion for everything that followed.

What began as an idea grew into a life’s journey — shaped by a love of interiors, years in textile buying and the reality of balancing a career with two young children in an industry that didn’t flex!

So, with the encouragement of Craig aka ‘the husband’ The Pattern Principle was born.

From working with one curtain maker to building an in-house team, navigating COVID, industry highs, big changes, and now evolving into a smaller, agile business, we’ve adapted every step of the way.

We’ve faced challenges both globally and locally, but we’re still here. Still on the high street. Still creating, listening, and problem-solving for your homes.

We wouldn’t be here without the people behind the scenes — our fitters, decorators, seamstresses, delivery teams, our customers and the support of our family which means everything.

10 years on, we’re still passionate about what we do: listening to you and creating homes that truly reflect who you are.

The kids have grown - they have opinions too, the husband is still here and a big shout out to Tracey for navigating the good ship PP with me!

Here’s to 10 years… and the next chapter🤍

Happy birthday to us 🥂

Address

25 Victoria Street
Holmfirth
HD97DF

Opening Hours

Wednesday 11am - 4pm
Thursday 11am - 4pm
Friday 11am - 4pm
Saturday 10am - 3pm

Telephone

+441484766390

Website

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