11/07/2019
The SKECHERS brand was born in 1992 in a small coastal city in California. It has grown from a small company with a single style to one of the most popular footwear brands in the world. SKECHERS has won numerous awards and is now the second largest footwear brand in the US market after Nike, and was named "2009 Best of Footwear Company of the Year" by Footwear Plus magazine. [1]
The SKECHERS brand range meets the needs of most consumers, but a small number of consumers pursue more individual effects. In order to meet the needs of these consumers, we have developed several brands that are completely different from the traditional style of SKECHERS. Mark Nason combines high-end men's shoes with rock and roll concepts, using fine Italian craftsmanship and fine leather to create high-quality, stylish footwear, footwear and sandals. The latest Shape-ups bodybuilding shoe series swept the fast-growing bodybuilding market in the United States and accounted for 80% of the market share. It was also named "2009 Best New Product of the Year" by Footwear Plus magazine. In 2016, SKECHERS surpassed Adidas and became the second largest sports shoe brand in the United States.