18/05/2026
Members of our leadership team at BY Group had the opportunity to celebrate the Heartbeat of Football Foundation’s 10 year Anniversary over the weekend.
Founded by accomplished sports journalist and broadcaster Andy Paschalidis, Heartbeat of Football Foundation is a not-for-profit organisation that aims to promote healthy hearts in sport through awareness, testing, education and research to achieve its mission: zero heart-related deaths on the sporting ground.
Over the past 10 years, their community impact includes:
▪️ Advocacy for NSW Government Local Sport Defibrillator Program which provided $6m in funding over 5 years to to assist sporting clubs across NSW in the purchase and maintenance of Automated External Defibrillators (AEDs).
▪️ 550+ heart health awareness and testing days across Australian sporting grounds, community events, licensed clubs and workplaces. Over 24,000 people have been tested with more than 13,400 (57%) advised to see their GP.
The event brought together members of the sporting community to share stories and spread awareness about sudden cardiac arrest in sport.
Thank you to the team at the Heartbeat of Football Foundation for hosting a great evening. We look forward to seeing the continued positive impact in addressing heart disease on the sporting field.